Social Content Strategist & Creator

April 27, 2026 Auto Import

Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.Job Title Social Content Strategist & Creator – D2C Baby Subscription BrandLocation RemoteTime Zone Flexible – Deliverable-BasedRole Overview A growing D2C baby subscription brand is looking for a Social Content Strategist & Creator to lead its Instagram presence and replace a US agency with someone who truly gets the brand. This role is for a self-directed professional who can develop and execute a full social strategy, produce high-quality content that speaks to modern parents, and build a steady stream of influencer and UGC-driven material — all with minimal hand-holding. If you love building brands that feel real, relatable, and trustworthy, this is for you.Key ResponsibilitiesStrategy & Planning<ul style="min-height:1.5em"><li>Develop and own the Instagram content strategy aligned with brand values and subscription growth goals</li><li>Build and manage a detailed content calendar that keeps the brand posting consistently and on-brand</li><li>Identify content gaps and opportunities, and proactively bring ideas to the table</li></ul>Content Creation & Production<ul style="min-height:1.5em"><li>Create engaging short-form video and static content — authentic, human, and never AI-looking</li><li>Write captions that connect with moms and parents without sounding salesy</li><li>Select cover images, manage thumbnails, and ensure every post looks intentional and polished</li></ul>UGC & Influencer Sourcing<ul style="min-height:1.5em"><li>Actively find and reach out to influencers and UGC creators in the parenting and lifestyle space</li><li>Build a content library and flywheel so fresh, authentic material is always available to publish</li><li>Coordinate approvals, repurposing rights, and cross-channel use of creator content</li></ul>Performance & Iteration<ul style="min-height:1.5em"><li>Monitor Instagram analytics and adjust strategy based on engagement and growth trends</li><li>Report on what is working and evolve the approach with each content cycle</li></ul>Required Qualifications<ul style="min-height:1.5em"><li>Native or near-native English fluency in both writing and speaking</li><li>A compelling portfolio showing real brand ownership — not just posts you were given to schedule</li><li>Demonstrably strong visual sensibility and content production skills beyond basic Canva</li><li>Hands-on experience running influencer or UGC coordination pipelines</li><li>Proven track record owning a social media presence from strategy through execution</li><li>Must have prior remote work experience with US or UK-based companies and proficiency with remote tools such as Asana, ClickUp, WhatsApp, or Google Workspace. Applications without this experience will not be considered.</li></ul>Preferred Qualifications<ul style="min-height:1.5em"><li>Experience with baby, parenting, family, or lifestyle consumer brands</li><li>Background working with D2C or subscription-based e-commerce businesses</li><li>Understanding of the US parenting demographic — what resonates, what turns them off</li><li>Willingness and comfort with on-camera appearances for content or candidate videos</li></ul>Tools & Technology<ul style="min-height:1.5em"><li>Instagram and short-form video platforms</li><li>Advanced content creation and video editing tools (list your stack in your application)</li><li>Asana, ClickUp, or equivalent project management tools</li><li>Google Workspace, WhatsApp, and async communication platforms</li></ul>Please NOTE It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps — the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.We connect top talent with vetted employers, competitive pay, and real growth opportunities.

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